
PRIVATE ACQUISITIONS
IN LUXURY ASSETS
Formerly Johan Nélson Fine Art - Est. 2020
'Luxury Asset' investments are unregulated in the UK. | The value of investments are variable and can go down as well as up. | Past performance does not guarantee future performance.

Curating a Legacy,
in Luxury Assets together.


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Hidden Value was founded to provide simplistic, educated, tailored assistance to collectors in the luxury asset market. We aim to support all those who respect the arts and luxury markets and seek ethical and honourable relationships. We are vertically positioned in the marketplace to offer our clientele unbiased advice and recommendations, enabling them to build legacy investments with precision and total confidence.
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MR. GIORGIO R. NÉLSON
Founder & Head of Acquisitions

I. Luxury Markets of Expertise


Cask Whisky


French Wines


Fine Art

II. Our Promise to Collectors

Curated Proposals
Our specialists handpick acquisitions that meet the highest standards, ensuring every piece aligns with your vision and market potential.
In-Depth Research
We leverage cutting-edge AI and Expert analysis to identify valuable opportunities, keeping you ahead in the market.
Qualified Expertise
Work with industry professionals who offer expert guidance, ensuring every decision is informed, ethical, and strategic.
Secure Transactions
Your funds are protected in an FCA regulated escrow account, guaranteeing a safe and seamless purchasing experience.

01.
Expert Guidance
Connect with our educated team for a friendly conversation about fine art. Get expert guidance without any pressure to buy, tailored to both seasoned investors and newcomers.
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02.
Customised Portfolio Creation
Work with our specialists to craft a personalised fine art portfolio that fits your goals perfectly. Whether you’re starting out or diversifying, explore fine art investment options with expert guidance tailored to you.
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03.
Secure Transactions
Discuss logistics, compliance, and security details. Complete necessary identity verification steps with our compliance team. Receive advance notifications about delivery or choose secure storage, ensuring you stay informed throughout the process.
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IV. Exclusive Collector Benefits


Exclusive Member Invites,
Private meetings.

Personalised
Collection Oversight.
Becoming a Collector with Hidden Value means more than acquiring assets—it’s becoming part of an exclusive community. Our collectors receive invitations to private events, VIP gatherings, and curated experiences designed to enhance their journey.

Market Insights,
Quarterly Reports.
We actively monitor your collection, ensuring it aligns with your personal and investment goals. By staying ahead of market trends, we help you maximise value and make informed decisions.

Acquisition aftercare,
Assistance with Selling.
Our team provides in-depth, up-to-date market reports, keeping you informed about trends, opportunities, and the performance of your collection.
We support you beyond the purchase, offering expert guidance on when to hold, expand, or sell. With a results-driven approach, we ensure your collection remains both a passion and a strategic investment.
Get in touch to learn more

V. Start your journey

